Effective: November 26, 2014
LifeLoop is committed to safeguarding the information you entrust to LifeLoop and believes that every User should know how it utilizes the information collected from Users. Please note that the Site may contain links to other web sites, and the Site allows Users to download or otherwise access Content (including software), controlled by third parties. LifeLoop is not responsible for the privacy practices of these or any other web sites or any Content controlled by third parties, and you access and utilize such Content and web sites entirely at your own risk. LifeLoop recommends that you review the privacy and other practices governing any other web sites that you choose to visit and any Content you wish to download or otherwise access.
LifeLoop is based, and this web site is hosted, in the United States of America. If you are from the European Union, Canada, or other regions of the world with laws governing data collection and use that may differ from U.S. law and you are registering an account on the Site, visiting the Site, or otherwise using the Site, please note that any personally identifiable information that you provide to LifeLoop may be transferred to or utilized by LifeLoop or its affiliates in the United States. Any such personally identifiable information provided may be processed and stored in the United States by LifeLoop or a service provider acting on its behalf.
The Information LifeLoop Collects
Users may provide and LifeLoop may collect personally identifiable information from Users in a variety of ways. Personally identifiable information may include, without limitation: (i) contact data (such as a User’s name, mailing and e-mail addresses); (ii) demographic data (such as a User’s zip code or age); or (iii) other information requested during the account registration process. If you communicate with LifeLoop by e-mail or otherwise, post User Content to the Site, post messages to any forums, complete online forms, surveys or entries, provide information outside of the account registration process, or otherwise interact with or uses the features on the Site, any information you provide may be collected by LifeLoop.
LifeLoop may also collect information about how Users use the Site, for example, by tracking the number of unique views received by the pages of the Site, or the domains and Internet Protocol (“IP”) addresses from which Users originate. While not all of the information that LifeLoop collects from Users is personally identifiable, it may be associated with personally identifiable information that Users provide LifeLoop through the Site or otherwise. Additionally, certain information regarding your computer systems, network locations, IP address, and software may be communicated to LifeLoop in certain circumstances by the digital rights management systems associated with certain Content that you download or access via the Site in order to prevent unauthorized use or distribution of the associated Content. Non-personally identifiable information collected by LifeLoop (such as patterns of utilization) is exclusively owned by LifeLoop and may be used as it sees fit in accordance with applicable law.
We may allow other companies, called ad networks, to serve advertisements to Users via the Site. Ad networks include third party ad servers, ad agencies, ad technology vendors and research firms. LifeLoop may “target” some ads to Users that fit a certain general profile. To deliver these ads properly, the Site may include a file, called a web beacon, from these ad networks within pages served by the Site or implement other monitoring technologies so the networks may provide anonymous, aggregated auditing, research and reporting for advertisers as well as to target ads to you while you visit other web sites. These general targets may also be used by ad networks to display targeted ads on other web sites as a substitute for random, irrelevant ads. In addition, the Site may use the technology of ad networks to serve ads only when you visit this Site. Ad networks may use non-personal information, such as your state or zip code, in order to provide advertisements about goods and services that may be of particular interest to you while you visit this Site. Because your web browser must request these advertisements and web beacons from the ad network’s servers, these companies can view, edit or set their own cookies, just as if you had requested a web page from their site.
How LifeLoop Uses Information
LifeLoop may use personally identifiable information collected through the Site for the specific purposes for which the information was collected, to contact Users regarding Content, advertise products or services offered by LifeLoop, or otherwise to enhance Users’ experience with LifeLoop and/or the Site. LifeLoop may also use information collected through the Site for research regarding the effectiveness of the Site and the business planning, marketing, advertising, and sales efforts of LifeLoop, its trusted affiliates, independent contractors, and business partners. Information collected from you may also be used to ensure compliance with certain terms, conditions, and agreements entered between you and LifeLoop as well as to prevent unauthorized use or disclosure of Content downloaded or otherwise accessed via the Site.
LifeLoop will communicate with you through email and notices posted on this Site. These may include a series of welcome emails which help inform new Users about various features of the Site, emails, confirmations regarding actions taken by you on the Site, and notices relating to the proper functioning of the Site or your account. LifeLoop may use your personal information to send you promotional information relating to the Content, products, and services offered by third parties that LifeLoop feels may be of interest to you. The personal information you provide will allow us to alert you to new developments, new products, features, enhancements, special offers, upgrade opportunities, surveys, contests, and events of interest. We strive to limit use of the information you provide to those offers that we think you would appreciate receiving. To opt out of further communications from a marketing partner or sponsor with whom your information has been shared, please contact that partner directly. We may send LifeLoop emails that may contain information regarding third party products or services; however, this doesn’t mean that we’ve traded your personal information to any party.
Disclosure of Information
LifeLoop may disclose personally identifiable information collected from Users to its parent, subsidiary, and other related companies, trusted affiliates, independent contractors, and business partners who will use the information for the purposes outlined above, as necessary to provide the services offered by the Site and the Site itself, and for the specific purposes for which the information was collected. LifeLoop may disclose personally identifiable information at the request of law enforcement or governmental agencies or in response to subpoenas, court orders, or other legal process, to establish, protect or exercise LifeLoop’s legal or other rights, to defend against a legal claim or as otherwise allowed by law. LifeLoop may disclose personally identifiable information in order to protect the rights, property, or safety of a User or any other person. LifeLoop may disclose personally identifiable information to investigate or prevent a violation by User of any contractual or other relationship with LifeLoop or where LifeLoop has a good faith belief that access, preservation, or disclosure of such information is reasonably necessary to protect the rights, property, or safety of LifeLoop, its users or the public or the perpetration of any illegal or harmful activity. LifeLoop may also disclose aggregate, anonymous data based on information collected from Users to Content developers, investors, advertisers, and potential partners. Finally, LifeLoop may disclose or transfer personally identifiable information collected from Users in connection with or in contemplation of a sale of its assets or business or a merger, consolidation, or other reorganization of its business.
Personal Information Provided as Part of User Content
If a User includes such User’s personally identifiable information as part of the User Content that such User posts to the Site, such information may be made available to any parties using the Site and/or such User Content. LifeLoop does not edit or otherwise remove such information from User Content before it is posted on the Site. If a User does not wish to have such User’s personally identifiable information made available in this manner, such User must remove any such information from the User Content before posting. User contact information (which may include, without limitation, a User’s username and email address) may be included with any User Content that a User posts via the Site. LifeLoop is not liable for any damages caused or incurred due to personally identifiable information made available in the foregoing manners.
Security of Information
Information about Users that is maintained on LifeLoop’s systems is protected using industry standard security measures. In order to secure your personal information, access to your data is password-protected, and sensitive data is protected by [SSL encryption] when it is exchanged between your web browser and the Site. However, no security measures are perfect or impenetrable, and LifeLoop cannot guarantee that the information submitted to, maintained on, or transmitted from its systems will be completely secure. LifeLoop is not responsible for the circumvention of any privacy settings or security measures contained on the Site by any Users or third parties.
Although our website is a general audience site, we restrict the use of our service to individuals age 18 and above. We do not knowingly collect personal information from children under the age of 13. If you believe we have information about a child under 13 through improper means, please notify us at firstname.lastname@example.org.
Updating Personal Information; Opt-Out
Your California Privacy Rights
California Civil Code Section 1798.83 permits Users that are residents of California to request certain information regarding LifeLoop’s disclosures of personally identifiable information to third parties for such third parties’ direct marketing purposes. If you are a California resident and would like to make such a request, please email LifeLoop at email@example.com.
Correcting, Updating, Accessing or Removing Personal Information
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